The concordance in my old King James Version Bible lists
six references to the word “ass”: a common animal.
As children in Sunday school, we would titter (tee hee) when
we read that Samson slew a thousand men with the jawbone of an
ass, or that Jesus rode into Jerusalem “sitting on an ass.” We grew up.
I suggest that those who are offended by the espresso
bar’s name do the same. Teach your children that there are other
meanings to the word. The “big bad world” can teach us many
things, and not all of them bad.